Hamilton, Bermuda – Post-obit on the successful launch of BACARDÍ® Real Rum Canned Cocktails last year, BACARDÍ® Rum is expanding its range of canned cocktails with 3 vibrant new flavors and the showtime-ever diversity pack, just in time for summer. The new flavors are BACARDÍ Bahama Mama, BACARDÍ Mojito and BACARDÍ Sunset Punch (Dusk Punch exclusively available as part of the new variety pack). This lush, tropical trio joins the refreshing range that launched final yr – BACARDÍ Lime & Soda, BACARDÍ Limon & Lemonade and BACARDÍ Rum Punch.

Perfect for hitting the beach, lounging in the park, or toting on a hike, BACARDÍ Real Rum Canned Cocktails are made with natural flavors, real ingredients, and no bogus sweeteners. These convenient, gluten-free perfectly mixed gear up-to-beverage cocktails are expertly crafted with an honour-winning base spirit of BACARDÍ Superior, as opposed to a malt base like many other canned drinkable options on the market. BACARDÍ Existent Rum Canned Cocktails serve a delicious, well-counterbalanced cocktail every fourth dimension for on-the-go enjoyment and outdoor activities this summer and beyond.

"The launch ofBACARDÍ Real Rum Canned Cocktails concluding yr far exceeded our expectations, and with the popularity of the Rum Punch flavor in particular, we wanted to expand our range with more full-flavored options," said Lisa Pfenning, Vice President, BACARDÍ for North America."Nosotros take seen people consistently reach for canned cocktails this past yr, whether they are looking for light, crisp serves like the Lime & Soda or something bright and fruity similar the Rum Dial. As the world opens up again, we want to continue to enliven the moments where people can come together safely and celebrate with high quality cocktails in a convenient format."

With both BACARDÍ forecasts upwardly 150% and the spirit based ready-to-drinkable marketplace up by 132% since last year according to Nielsen information, the earth's most awarded rum brand is responding to demand by differentiating itself in the category. The expanded flavour range features iconic, tropical cocktails that evoke a summer state of mind with the following new flavors: BACARDÍ Bahama Mama – boasting fruity notes of orange, ruby berries and pineapple, BACARDÍ Mojito – a classic BACARDÍ cocktail combining zesty lime and revitalizing mint flavors, and BACARDÍ Sunset Punch – with tangy blood orange, lemon and ginger flavor notes.

"We're confident that our new BACARDÍ Real Rum Cocktails will go along to appeal to discerning drinkers who are looking for high quality canned cocktails made with natural flavors and real ingredients," said Maria Galis, Marketing Director, BACARDÍ for North America. "With the new variety pack offering the special Sunset Punch flavor, we're especially pleased to offer consumers a range of irresistible flavors in one pack, no additional bar tools required."

The new BACARDÍ Bahama Mama and BACARDÍ Mojito Existent Rum Cocktails are available in four packs of sleek 355mL cans with a 5.9% ABV for a suggested retail price of $12.99, via Drizly, Minibar, and in liquor stores and select grocery stores nationwide. The diversity pack is available for purchase in select markets in packs of six 355 mL cans, consisting of BACARDÍ Rum Punch, BACARDÍ Mojito, and exclusive BACARDÍ Sunset Punch flavor, for a suggested retail toll of $16.99.

Nearly BACARDÍ® Rum

In 1862, in the city of Santiago de Republic of cuba, founder Don Facundo Bacardí Massó revolutionized the spirits industry when he created a light-bodied rum with a particularly smooth taste – BACARDÍ. The unique taste of BACARDÍ rum inspired cocktail pioneers to invent some of the world's most famous recipes including the BACARDÍ Mojito, the BACARDÍ Daiquiri, the BACARDÍ Republic of cuba Libre, the BACARDÍ Piña Colada and the BACARDÍ El Presidente. BACARDÍ rum is the earth's virtually awarded spirit, with more 900 awards for quality, taste and innovation. Today, BACARDÍ rum is made mainly in Puerto Rico where it is crafted to ensure the taste remains the same today as it did when it was first blended in 1862.

The BACARDÍ brand is part of the portfolio of Bacardi Limited, headquartered in Hamilton, Bermuda. Bacardi Limited refers to the Bacardi grouping of companies, including Bacardi International Express.

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